Lexus Boss Plans EV Overhaul, Benchmarks Tesla for 2026 Strategy
Lexus, the premium brand of Toyota, is gearing up for a significant transformation as it plans to fully embrace electric vehicles (EVs) by 2035. Takashi Watanabe, the newly…
Lexus, the premium brand of Toyota, is gearing up for a significant transformation as it plans to fully embrace electric vehicles (EVs) by 2035. Takashi Watanabe, the newly…
Lexus’ 2023 RZ 450e SUV, unveiled in April 2022 as the Toyota-owned luxury car brand’s first electric vehicle (EV), is now available to pre-order. The all-electric SUV starts…
With Lexus’s electric vehicle (EV) plans quietly ramp up behind the scenes, the automaker is finally ready to debut a new upcoming vehicle and more details about the…
Tesla’s registrations jumped 61 percent in the first half of this year compared to last, beating out BMW and other gas automakers for the number one spot in…
After Lexus teased an RZ electric crossover with a yoke steering wheel in December, the luxury automaker officially unveiled the electric vehicle (EV) earlier this week. Lexus unveiled…
Electric vehicles (EVs) are overtaking luxury internal combustion engine (ICE) brands more consistently than ever, with Tesla’s January registration data showing an electrifying trend. Tesla led luxury sales…
Toyota’s Chief of Global Design, Simon Humphries, said in a recent interview with Automotive News that diversity is the key to Toyota’s new electric vehicle (EV) design strategy and…
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Lexus announced on Wednesday it plans to “accelerate the development of electric vehicles” in 2022, beginning with its battery electric vehicle (BEV) model ‘RZ’ starting this spring. That’s…
Just weeks after Toyota announced plans to invest money into a North Carolina electric vehicle (EV) battery plant, the company is reportedly also planning to invest in a…
After Toyota unveiled its e-TNGA battery-electric vehicle platform earlier this year, Lexus is officially set to drop its first zero-emission vehicle featuring the platform. Lexus is teasing its…
CNBC reports that Lexus has announced plans to introduce 20 new or re-worked vehicles in either electric vehicle (EV) or hybrid models by 2025, with the company’s new…