Ford CEO Jim Farley spoke at the Alliance Bernstein Conference on Wednesday and said the company needs to revamp its century-long business model to compete in the electric vehicle marketplace. According to Farley, in order for Ford to make enough profit on its EVs, it will need to consider cutting ad spending and also overhauling […]
Ford has officially begun delivering the F-150 Lightning, and the first owner has shared several details on the electric pickup. The first of Ford’s F-150 Lightning pickups has been delivered, as shown in a picture on F150Gen14 on Thursday. The delivery made its way to Nick, a member of the F-150 Lightning Forum who shared […]
Ford has decided to disable the “Phone-as-a-Key” feature in the F-150 Lightning, now being delivered to dealerships, with plans to re-enable the feature later this year via an over-the-air (OTA) software update — reports InsideEVs. Phone-as-a-Key, as suggested by its name, lets F-150 Lightning owners use their smartphones to lock and unlock the all-electric truck, […]
Ford Motor Co. is planning to sell 8 million shares out of its 12% stake in electric truck startup Rivian Automotive — reports CNBC. Ford will sell the shares through Goldman Sachs, sources told the publication. The veteran automaker currently owns a total of 102 million shares in Rivian. The shares will go on sale for […]
The Ford Mustang Mach-E has been available for over a year now in Europe, and the automaker is announcing a few improvements to the vehicle’s extended-range variants across the pond. Ford increased the braked towing capacity of the Mustang Mach-E to 1,000 kilograms for the extended range models in both the rear and all-wheel drives […]
Ford began production of its F-150 Lightning electric pickup trucks last week, and as the automaker prepares to deliver them, starting with the Pro model, it has apparently increased the truck’s available horsepower rating. The Ford F-150 Lightning Standard- and Extended-range battery packs will include more horsepower than the automaker originally targeted, according to a […]
Ford, an early backer of Rivian, posted a $3.1 billion loss, due to the EV startup’s shares sliding since its November IPO, according to CNN. Ford invested around $500 million into Rivian, and while the EV automaker was technically one of the most valuable automakers even before reporting any sales, the startup’s stock has been […]
Ford CEO Jim Farley took the stage on Tuesday at a launch event for the F-150 Lightning, the veteran automaker’s first-ever all-electric pickup truck. Farley also touched upon Ford’s future during the event, reiterating that the company plans to produce 2 million electric vehicles (EVs) per year by 2026 and eventually challenge Tesla for the […]
Ford began producing the F-150 Lightning on Tuesday, the legacy automaker’s first-ever all-electric pickup truck, according to the American automaker. Production of the Ford F-150 Lightning is taking place at the automaker’s historic Rouge Complex in Michigan, where the company has established a moving assembly line. Ford Executive Chair Bill Ford called the electric pickup’s […]
As Ford prepares to launch the electric F-150 Lightning this week, one executive at the automaker is noting how significant the shift to an electric version will be. Ford Executive Chair Bill Ford, 64, called the F-150 Lightning launch the most important vehicle launch of his career, noting that it’s seeing his 43-year journey with […]
Ford’s luxury automobile brand Lincoln is now jumping into the electric vehicle (EV) race with a new teaser showing off upcoming car concepts. Lincoln shared a teaser video of the upcoming Star concept vehicle on Wednesday, as well as detailing some of its EV plans. In particular, Lincoln says it plans to release three fully-electric […]
In a recently published video, YouTube channel Tech We Want brings us our first look at the New York City Police Department (NYPD)’s new all-electric Ford Mustang Mach-E cruiser from the New York International Auto Show 2022. New York City placed an order for 184 Ford Mustang Mach-E vehicles back in December of last year, […]
Ford CEO Jim Farley announced on Wednesday the company is set to hold a launch event on April 26, 2022. An image reads, “F-150 Lightning Strikes,” with the date and also a link to the company’s online configurator for the electric pick up. The event is set for 1:30pm ET, from the Rouge Electric Vehicle […]
Ford’s luxury division Lincoln announced on Monday it would be unveiling an electric vehicle concept later this month. Jim Farley, Ford CEO, said “Mark your calendar. @LincolnMotorCo EV concept coming April 20, 2022.” Mark your calendar. @LincolnMotorCo EV concept coming April 20, 2022 ⚡️✨ pic.twitter.com/ZdfFV1TX4k — Jim Farley (@jimfarley98) April 11, 2022 What we see in […]
Ford CEO Jim Farley shared new videos of the F-150 Lightning on Thursday, showing what the electric truck could actually be capable of in less than ideal conditions. Ford engineers drove multiple of the electric F-150 Lightning pickups through an eight-mile stretch of Interstate 70 in Colorado while towing a 10,000-pound trailer, according to a […]