Apple’s Electric Car Project is Dead in the Water

Apple has officially abandoned its decade-long initiative to develop an electric car, a project that stood as one of its most ambitious undertakings, sources close to the matter revealed to Bloomberg’s Mark Gurman. The announcement, made internally on Tuesday, took by surprise the nearly 2,000 employees dedicated to the project. The disclosure was communicated by […]

SEC Sues Apple Exec and Ex-Canoo CFO for Securities Violations

Ulrich Kranz, a senior executive at Apple working on the company’s electric-car efforts, and Paul Balciunas, former Chief Financial Officer of electric-vehicle startup Canoo, have been sued by the Securities and Exchange Commission (SEC). The federal lawsuit was filed in Los Angeles, accusing the pair of breaking securities rules at Canoo. Kranz, who previously served […]

Apple Car Project Loses Senior Manager to Rivian

In this week’s edition of his Power On newsletter, Bloomberg‘s Mark Gurman reported that Apple’s autonomous electric car project has lost yet another key manager — this time to electric truck startup Rivian. Jonathan Sive, who was working on vehicle design and hardware engineering for Apple, has now parted ways with the company. Sive was a “fairly […]

Apple Adds 15 More Drivers to its Autonomous Vehicle Program

As driverless vehicles slowly emerge as a reality, many companies are adding to their testing and self-driving fleets as shared by California’s largest motor vehicle agency. Apple added 15 drivers to its autonomous testing since June, while Waymo and Cruise added significantly to their driverless fleets, according to a notice from the California DMV (via […]

SpaceX Has Talked to Apple About Starlink Connectivity for iPhone: Musk

Tesla CEO Elon Musk said on Thursday the company has held talks with Apple for SpaceX Starlink connectivity for the iPhone. Just yesterday, Apple announced its new iPhone 14 lineup will support Emergency SOS with satellite, a feature that allows for communications when no cell signals or Wi-Fi is available. Apple is partnering with Globalstar […]

Apple Tops Tesla in Future EV Interest, Despite No Car Yet: Survey

Apple came out ahead of actual automotive brands like Tesla and BMW in a recent car buyer interest survey despite the tech giant never even confirming it’s working on a vehicle, let alone delivering any, according to a study by Strategic Vision (via Business Insider). Strategic Vision recently surveyed 200,000 new-vehicle owners to find out […]

Apple Car Project Hires Former Lamborghini Executive

As the Apple Car project continues fortifying the team it will use to produce an upcoming vehicle, one former Lamborghini official of multiple decades of experience has joined the “Project Titan” crew. Apple has hired Luigi Taraborrelli, a 20-year veteran from Lamborghini, as a part of the company’s quieted vehicle project, according to people who […]

Apple Self-Driving Software Nearly Hits Jogger; Car Project Struggling, Says Report

As Apple’s autonomous car project, dubbed internally as “Project Titan,” remains relatively immature, some backup drivers have had to intervene during tests — with one self-driving vehicle nearly hitting a pedestrian. According to a report from The Information, Apple’s self-driving car project nearly hit a jogger crossing the street earlier this year, signaling larger struggles […]

Apple Hiring ‘Car Experience Partner Engineer’ in China

A new job listing shows that Apple is seeking an automotive software engineer in the world’s largest auto market, ahead of the iPhone maker’s plans to develop its own vehicle. Apple is hiring a Car Experience Partner Engineer in China, according to a job listing on the company’s website (via CnEVPost). The position asks for […]

Apple’s Major CarPlay Update Coming to Electric Vehicles [VIDEO]

Apple on Monday announced a major update to CarPlay during its Worldwide Developer Conference (WWDC) event — reports iPhone in Canada. According to Apple, 98% of new vehicles sold in the U.S. today come with CarPlay and 79% of buyers say they wouldn’t consider purchasing a vehicle that didn’t support CarPlay. The new release, which […]

Apple Patent Details Autonomous Electric Vehicle Charger

Apple has officially been granted a new patent from the U.S. Patent and Trademark Office (PTO) for an electric vehicle (EV) charger featuring a docking process that would allow for both autonomous charging and for drivers to be able to charge without ever leaving their car — reports Patently Apple. The automotive industry as a […]