Tesla Debuts ‘Ultra Red’ Model S/X in Taiwan


  • Tesla’s Model S and Model X in “Ultra Red” are now available in Taiwan.
  • The company debuted the new Ultra Red colorway in March.
  • Ultra Red replaces Tesla’s Red Multi-Coat option and looks to be a slightly deeper shade than its predecessor.

Tesla has officially debuted its Model S and Model X electric vehicles (EVs) in the new “Ultra Red” colorway in Taiwan, as noted by @Tslachan on Twitter.

On Thursday, April 20, Tesla unveiled the Model S in Ultra Red at its service center in the Neihu District of Taipei City. As of Friday, Tesla is showcasing the new Model S at major showrooms across Taiwan.

Tesla introduced the new Ultra Red colorway for the Model S/X in March, replacing the old Red Multi-Coat option. Ultra Red looks to be a slightly deeper shade of red than its predecessor, and it also costs slightly more (in the U.S., Ultra Red debuted for $3,000 USD — $500 more than the $2,500 sticker price for Red Multi-Coat).

Here’s how Ultra Red on the Model X compares against Midnight Cherry Red — another exclusive color for Model Y units produced at Tesla’s Gigafactory Berlin, only available in Europe and the Middle East:

ultra red vs midnight cherry red


For a more detailed look at the new Ultra Red paint option, there’s a short introductory video from Tesla you can check out. You can also take a look at Tesla’s Ultra Red Model S in Taiwan in the video below, courtesy of 7Car小七車觀點:

YouTube video