General Motors Co. President Mark Reuss, in a LinkedIn post published Thursday, said the Cadillac LYRIQ all-electric SUV will start shipping to customers “in a few months” (via Jalopnik).
Reuss congratulated the Cadillac division and the team at Spring Hill Manufacturing, the $2 billion USD facility where the Cadillac LYRIQ is being fabricated, on the first pre-production unit rolling off the assembly line. Reuss added that production is currently a whopping “nine months ahead of schedule.”
GM unveiled the 2023 Cadillac LYRIQ in April of last year. The LYRIQ is built on the veteran automaker’s proprietary Ultium EV platform and is set to be the first electric SUV under the Cadillac umbrella, with a starting price of $59,990 USD.
Back in November, GM revealed that LYRIQ production was ahead of schedule thanks to the modularity and flexibility of the Ultium platform and engineering advances in battery technology, among other factors.
With the LYRIQ, Cadillac hopes to redefine itself as a brand and deliver a vehicle that is not only received well but also sells well (not including the Escalade, of course). The Cadillac LYRIQ will have to contend with the likes of the Tesla Model Y, Ford Mustang Mach-E, Audi E-Tron, and more for market share.
General Motors also has plans for several higher-end EVs under the Cadillac brand, including the Celestiq and the Symboliq, and an electric Escalade further down the road.
General Motors plans to completely axe gas-guzzlers across all of its brands and go all-electric by 2035. The carmaker will be increasing its investment in EV and autonomous driving technology to $35 billion USD to make that happen.
