Tesla Ranks No. 1 in Automotive ‘Future Readiness Indicator’ Study

Photo: Yahoo Finance

Tesla analysts are raising their price targets on the company going into 2022, and one professor of innovation has suggested that’s the right thing to do after finding the U.S. automaker to be the most equipped for the future of technology.

IMD Business School LEGO Professor of Management and Innovation Howard Yu said that Tesla ranks number one for future capabilities regarding autonomous driving and semiconductor chip-building on a Yahoo Finance segment on Tuesday, as ranked alongside other automakers in an IMD future-readiness indicator.

In the segment, what metrics, Yu said, “We’re essentially looking at how organizations are able to scale and build up capabilities that are most relevant for future competition.” Yu later added, “These days everybody can build EVs, but it’s really this idea of ‘how can you be able to scale up the software capabilities of autonomous driving, as well as building chipsets for the electronic components… From that perspective, Tesla obviously ranked number one.”

Yu pointed out how the ongoing semiconductor chip shortages have affected a number of companies, while Tesla largely weathered the hit that was taken for lack of access to these components.

Along with companies outside the automotive sector like MasterCard and Visa, Yu went on to detail how Tesla’s future readiness is a better indicator of how companies will navigate uncertainty – like that which has been present for many companies amidst the COVID-19 pandemic.

In 2018, Tesla was in second place to Toyota in the future readiness ranking, but became number one in 2019, surpassing the latter. In 2020, Tesla retained its lead in the number one position, with Toyota falling to third after being passed by BMW. For 2021, Tesla still held on to number one, with Toyota rising back above BMW to second place, while Ford was in fourth, followed by Hyundai and Volkswagen.