Will Volkswagen be changing its name in the United States? According to CNBC, the Germany automaker ‘accidentally’ published a press release—then removed it—detailing its name would become ‘Voltswagen’.
The press release dated April 29 detailed the new name of Voltswagen of America, which apparently focuses on its new electrification efforts.
An unnamed source confirmed the authenticity of the press release to CNBC. The name change would take place in May and is a “public declaration of the company’s future-forward investment in e-mobility.”
According to the leaked press release, Voltswagen of America would still operate as a unit of Volkswagen Group of America and a subsidiary of Volkswagen AG, with headquarters in Herndon, Virginia.
Also, all VW electric vehicles would have a light blue EV-centric Voltswagen exterior badge, instead of the classic VW emblem.
This just sounds weird. But we’ll have to wait and see if it’s true or not. If so, could be a brilliant marketing move from Volkswagen, as it tries to match and surpass Tesla.
Earlier today, it was reported Volkswagen plans to launch an electric microbus in the U.S. in 2023.
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April 1st Doltswagon
Looks like we were right, an elaborate prank. But nonetheless, a brilliant marketing move.