Image: Tesla
Tesla is making it significantly more affordable to own its most powerful truck (well, only for 10 days), though the lower price comes at the expense of several high-value perks.
The automaker has officially scrapped the $15,000 Luxe Package for the top-tier Cybertruck Cyberbeast in North America, dropping the entry price from $114,990 to $99,990.
This strategic shift moves the Cyberbeast into a more aggressive price bracket, ensuring all three Cybertruck variants now start under the $100,000 mark. While the lower sticker price improves accessibility, the removal of the Luxe Package means new buyers will lose out on bundled features that offered long-term savings.
Previously, the $15,000 premium for a Cyberbeast included a massive suite of software and service benefits. New owners will now find these features missing from the standard build. Full Self-Driving is no longer included as a lifetime license, meaning owners must now pay for a monthly subscription.
The highly coveted free lifetime Supercharging has also been removed, along with the four-year premium service plan that covered maintenance and glass protection. Additionally, the complimentary premium connectivity subscription is now a separate cost.
This pricing overhaul arrives just as Tesla introduces the new entry-level Dual Motor AWD trim. The current lineup now features the Dual Motor AWD at $59,990, the Cybertruck Premium at $79,990, and the Cyberbeast at $99,990.
However, this new pricing structure may be short-lived. Elon Musk has already noted that the $59,990 starting price for the Dual Motor AWD model is a limited-time offer available only for the next 10 days. With that deadline looming, the entry price for the stainless steel pickup will likely climb back up early next month.
