Joe Rogan’s Custom Tesla: Built by Unplugged Performance

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Podcaster Joe Rogan has taken his Tesla Model S Plaid to the next level, thanks to Unplugged Performance, creating a one-of-a-kind ride that’s fast, powerful, and stylish, known as the S-APEX.

The custom Tesla Model S has a wider design, that includes a 19-piece carbon fiber body kit makes the car 80mm wider, giving it a bold and aggressive look.

With the upgraded wheels, it sits on lightweight forged wheels with Michelin sport tires for better grip and performance.

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The car is painted in a unique pearl white that changes color in different light, with a protective satin finish to keep it looking sharp.

The inside isn’t your average Tesla either. The seats are wrapped in a new type of eco-friendly white leather, designed specifically for this car, from von Holzhausen (yes, the company owned by lead Tesla designer Franz’s wife). The seats are heated, cooled, and provide extra support for comfort during long drives or fast cornering.

While this Tesla is incredibly fast, it’s still practical for daily driving. The suspension has been customized to handle rough roads, and upgraded brakes ensure it can stop just as quickly as it accelerates.

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Rogan worked closely with Unplugged Performance to design the car. He gave feedback throughout the process to make sure it matched his style and needs. The result? A Tesla that’s not just a car—it’s a personal statement of speed, style, and innovation.

This project shows what’s possible when technology and creativity come together. For Rogan, it’s the ultimate mix of performance and personality in a car he can drive every day.

The full list of mods installed on Rogan’s Model S by Unplugged Performance can be found below:

Exterior

  • 19-Piece Carbon Fiber Widebody Kit: Adds 80mm of width for a bold, aggressive look.
  • UP-03 Forged Wheels: Lightweight and durable wheels (21×10” front, 21×11.5” rear).
  • Michelin Pilot Sport 4S Tires: High-performance tires (285/30 front, 305/30 rear).
  • Custom Pearl White Paint: A unique blue pearl finish that shifts colors in different light.
  • XPEL Stealth Paint Protection Film: Protects the paint with a satin finish.
  • Aerodynamic Upgrades: Includes carbon fiber brake ducts, rocker panels, and a rear spoiler for improved airflow and handling.

Interior

  • Custom Alpine White Banbū Leather: Eco-friendly material wrapping seats and interior surfaces.
  • Enhanced Plaid Sport Seats: Heated, cooled, and re-bolstered for added comfort and support.
  • Handcrafted Stitching: Adds a refined, high-quality touch.

Performance

  • Custom Suspension: Forged billet suspension arms improve handling and road comfort.
  • UP Big Brake Kit: Carbon ceramic brakes for better stopping power.
  • Superlight Lug Nuts: Lightweight and durable for performance driving.