Tesla Memo Reportedly Says No Model Y Refresh in 2024

Will Tesla launch its rumoured Model Y ‘Juniper’ upgrade this year? If one memo is to be believed, the answer is pointing at no.

According to a supposed email screenshot shared by @Teslascope, a reported Tesla memo is titled, “Model Y Refresh Talking Points.”

The supposed memo says, “We heard your feedback that some customers are waiting to place their Model Y order as they anticipate a refresh similar to Model 3. It is important that we communicate transparently that there is no refresh for Model Y launching this year.”

“There is no better time for customers to start driving the world’s best-selling vehicle. In addition to the $7,500 Federal Tax Credit at point of sale for eligible customers, we’ve provided a list of current incentives for existing owners and new customers,” noted the alleged memo.

Just yesterday, Tesla launched a limited-time sale on the Model Y RWD and Long Range in the U.S., taking prices down by $1,000 for the rest of February.

Now, of course, things can always change, if this memo is true. Tesla clearly has some more surprises in store for 2024. Obviously Tesla will not admit that a refresh is coming, as that would cause customers to wait for the update before buying.

In 2023, Tesla said the Model Y was the world’s best-selling car, selling over 1.2 million units.