Tesla Model Y Set to Win European Car Sales Race for 2023

Photo: Tesla

Despite two months remaining in 2023, the Tesla Model Y is poised to become Europe’s top-seller, outpacing the Dacia Sandero. Dataforce reports that even in a less robust month for the premium midsize SUV, the Model Y maintained a significant lead in the January-October sales period, reports Automotive News Europe.

In the preliminary October and 10-month sales figures released last week by Automotive News Europe, the Sandero briefly led the Model Y by 289 units (184,088 to 183,799).

However, the final 8% of sales data, including significant numbers from Sweden where the Model Y is a best-seller, shifted the balance. Dataforce’s finalized figures show the Model Y’s 10-month total reaching 212,517, surpassing the Sandero’s 197,482, thus overturning the earlier deficit into a 15,035 sale lead.

This lead seems unbeatable, considering Tesla’s sales trends. Dataforce analyst Benjamin Kibies notes that Tesla typically achieves 10% of its sales in the first month of a quarter, 23% in the second, and 67% in the final month.

In 2023, the Model Y constituted 73% of Tesla’s 291,404 total European sales after 10 months.

The Model Y’s performance varied across the year, ranking as low as No. 32 in January, but clinching the top spot six times throughout the year. The Dacia Sandero led in January, April, and October, while the Volkswagen T-Roc was top in July.

If the Model Y maintains its lead, it will be the first electric, midsize, premium, and non-European car in the modern era to finish the year as Europe’s number one seller. Now that’s pretty insane.