Unplugged Performance Offers to Take Over Tesla’s Cybertruck Line

Unplugged Performance has made a public pitch to keep Cybertruck production going, offering to take over Tesla’s truck line and expand it into a three-row SUV and an unmanned cargo hauler.

The Tesla aftermarket company outlined its proposal on X on November 10, saying a consortium of investors would fund the operation. It would leave Tesla’s factory space, staff and attention available for Cybercab, with the robotaxi also getting priority access to battery cells.

UP proposed paying Tesla a licensing fee, while generating additional FSD and Robotaxi network revenue for the automaker on vehicles it builds. Alongside Cybertruck, its wish list includes a three-row “CyberSUV” and a driverless “CyberCargo” hauler.

For now, this is a public proposal rather than an announced deal. UP did not name the investors, disclose a funding amount or give a production timetable.

In a follow-up reply, the company said its plan would combine vehicles deployed on the Robotaxi network with private sales. UP argues both would be profitable, although it has not published the financial details behind that claim.

The pitch directly addresses the trade-off Elon Musk has been describing. Over the weekend, Musk said maintaining Cybertruck’s production line, supply chain and engineering team would divert people, machinery and space from scaling Cybercab. He has said the Giga Texas truck line is expected to be dismantled around June or July 2027.

UP already has experience modifying the pickup. Its UP.FIT division converted Cybertrucks for the Las Vegas police fleet, adding another use for the truck beyond private ownership. Manufacturing the vehicles themselves would be a much bigger undertaking than outfitting finished Teslas.

The appeal for Cybertruck fans is clear: a possible route to keep the platform alive without asking Tesla to slow its Cybercab push. Whether Tesla would license it, and whether UP could fund and run production at scale, remain the big questions.

Would you want Tesla to let Unplugged Performance build Cybertruck and a three-row CyberSUV?