Image: Tesla
Tesla is closing in on one of the most significant automotive milestones in Norwegian history. According to fresh data from Elbil Statistik, the automaker has already logged 26,127 sales in Norway so far this year — just a few hundred units shy of Volkswagen’s long-standing annual sales record of 26,572 registrations set back in 2016. That figure doesn’t even include 13 imported Cybertrucks, which puts Tesla even closer to the finish line.
The company’s momentum has only accelerated in recent months. Tesla sold 3,732 vehicles in November alone, reinforcing the brand’s dominance in what remains the world’s most mature EV market. The surge also follows Tesla’s remarkable performance earlier in the year, when the Model Y topped Norway’s overall car sales in both August and September. During September, the Model Y captured a staggering 28.8% share of all passenger vehicle sales — a market share rarely seen for a single model in any country.
Norwegian buyers are also rushing to get behind the wheel before upcoming VAT changes take effect. As highlighted by CarUp, the Model Y could become up to 50,000 kroner (about $5,000) more expensive once the new tax rules kick in, likely contributing to Tesla’s sharp rise in year-end demand.
2025 has already been a historic year for Tesla in Norway. Earlier this fall, the Model Y officially became the country’s best-selling electric vehicle of all time, overtaking the Nissan Leaf — a major symbolic moment in a nation where EVs have been mainstream for over a decade.
Not every Nordic market is trending upward for Tesla, however. In Sweden, registrations have plummeted 68% this year to just 6,147 units, with November accounting for only 291 deliveries. The company continues to face union-backed protests and escalating blockades across the country, with IF Metall urging Elon Musk to revisit his stance on organized labor.
But in Norway, Tesla is on the brink of something historic — and with one month still left in 2025, surpassing Volkswagen’s record now looks virtually inevitable.
